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October 2019 Fall Dinner - Biagnostics®: Where Behavioral Finance Meets Client Experience
Wednesday, October 16, 2019, 4:30 PM - 7:00 PM PST
Category: Chapter Meetings

Advanced registration has closed.
If you would like to attend, please contact the FPA office by Tuesday, October 15th as there is limited seating available. [email protected] 503.286.8350
Thank you!!

Biagnostics®:
Where Behavioral Finance Meets Client Experience

Exclusively from Charles Schwab Investment 
Management

October 16, 2019
4:30 - Networking
5:00 - 7:00 pm - Dinner and Presentation

Multnomah Athletic Club
1849 SW Salmon Street - Portland, Oregon

Registration Fees:
$ 75 FPA Members | Table Registration for 8 - $600.00
$ 100 Non Members | Table Registration for 8 - $800.00


About the Presentation

What is Biagnostics?
Biagnostics is a framework to help advisors incorporate behavioral finance into their practices. The proprietary process is designed to create an emotionally and financially customized client experience by addressing the two main factors that add layers of complexity to client investing decisions:

• Behavioral biases 
• Generational/life-stage challenges

For each client, the factors are unique. But with Biagnostics, advisors can use the principles of behavioral finance to identify and help mitigate potential biases and trip wires in order to build better client experiences.

The Biagnostics Experience
Biagnostics merges two key areas for advisor success: the emotional experience clients want and the financial results they need to help achieve their long-term goals.

The Benefits of Biagnostics

  • Cements client relationships - Establishes a framework for meaningful, ongoing conversations
  • Supports fiduciary responsibility - Illustrates going the extra mile to act in clients’ best interests
  • Improves outcomes - Creates the potential for better investment results and greater emotional satisfaction
  • Adds tangible value - Demonstrates value that can never be automated 

 About the Presenter:  D.J. Tierney

Mr. Tierney has over 20 years of experience in institutional sales, trading, and capital markets, with an extensive background in and knowledge of ETFs and fixed income. As a client portfolio strategist supporting Charles Schwab Investment Management, Inc. (CSIM), Mr. Tierney works with CSIM’s product team to optimize Schwab’s ETF offerings and Schwab Index Mutual Funds. In addition to educating sales channels, clients, and the media on Schwab ETFs, he also manages Schwab ETF communications and relationships with authorized participants, broker-dealers, and regulatory agencies. His discerning investment knowledge paired with his behavioral finance insights can provide audiences with a unique perspective on ETFs in today’s market dynamics.

Industry experience

  • Charles Schwab & Co., Inc. Managing Director, Client Portfolio Strategist, responsible for educating advisors and institutional clients on all aspects of investing in Schwab ETFs and Schwab Index Mutual Funds
  • Morgan Stanley Institutional Sales and Relationship Manager, Capital Market Groups, responsible for partnering with asset management firms in the roll-out and trading of ETFs. Additionally, he was responsible for management and oversight of the firm’s institutional fixed income ETF trading book and capital markets transactions
  • Salomon Brothers/Citigroup Vice President, Sales and Trading professional, responsible for managing trade relationships with state treasuries, pensions, endowments, and institutional money market funds

Academic background and registrations

  • Master of business administration degree—University of California, Berkeley, Haas School of Business
  • Bachelor of arts in economics—University of California, Los Angeles
  • Series 7, 9, 10, and 66 registrations

This dinner is proudly sponsored by  


Approved for 2 hours CFP and 2 hours Oregon Insurance Division.


Contact: FPA of Oregon & SW Washington [email protected]